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Case study · Marketing Ops · GoHighLevel CRM & Automation

Mi Casa Abierta

I run the business's CRM, automations and marketing systems in GoHighLevel, from the first lead to the booked call and the payment.

Industry Family therapy and education
Role Marketing manager
Platform GoHighLevel
Contacts 24,000+ managed
GoHighLevel · Opportunities pipeline
GoHighLevel · Opportunities pipeline
Contacts view in GoHighLevel
24,000+ Contacts managed
~8,000 Leads processed through automations
30+ Active automations
  1. 01

    Migration

    Migrated the contact base from Mailchimp to GoHighLevel, with contact import and bulk segmentation.

  2. 02

    Automations

    Built 30+ active automations, plus WhatsApp templates and calendars.

  3. 03

    Payments

    Connected Stripe through webhooks to trigger automations after payment.

  4. 04

    Funnels and pages

    Built funnels and landing pages in the GHL funnel builder, plus custom HTML and WordPress pages connected to GHL forms and calendars.

  5. 05

    Email campaigns

    Run email campaigns from GoHighLevel.

  6. 06

    Internal operations

    Use GHL for internal operations too: client meetings, team workload and reminders.

  7. 07

    Team training

    Train and support the team on the platform: setter, closer and therapists.

  8. 08

    ManyChat flows

    Built ManyChat flows to support conversations and follow-ups.

  9. 09

    Reporting

    Built campaign and sales metrics reports, and track cost per lead.

02 · Process

Inside the project

Next project Mi Casa Abierta VSL Landing Page · Conversion
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